Direct.gov.uk is tracked by us since April, 2011. Over the time it has been ranked as high as 1 493 in the world, while most of its traffic comes from United Kingdom, where it reached as high as 78 position. It was owned by several entities, from department for work and pensions to UK Cabinet Office, it was hosted by Akamai Technologies Inc., Fastly Inc. and others.

Direct has a supreme Google pagerank and bad results in terms of Yandex topical citation index. We found that Direct.gov.uk is heavily ‘socialized’ in respect to Facebook shares (163K), Google+ shares (1.40K) and Twitter mentions (1). According to MyWot and Google safe browsing analytics, Direct.gov.uk is a fully trustworthy domain with mostly positive visitor reviews.