Novelty.kz is tracked by us since May, 2012. Over the time it has been ranked as high as 103 199 in the world, while most of its traffic comes from Kazakhstan, where it reached as high as 341 position. All this time it was owned by TOO "Novelty" of TOO "Novelty", it was hosted by RIPE Network Coordination Centre, TOO "Kompaniya Hoster.KZ" and others.

Novelty has a mediocre Google pagerank and bad results in terms of Yandex topical citation index. We found that Novelty.kz is poorly ‘socialized’ in respect to any social network. According to Siteadvisor and Google safe browsing analytics, Novelty.kz is quite a safe domain with no visitor reviews.