Ly.com is tracked by us since April, 2011. Over the time it has been ranked as high as 902 in the world, while most of its traffic comes from China, where it reached as high as 108 position. Ow.ly.com receives less than 9.82% of its total traffic. It was owned by several entities, from iGenesis Limited to tongcheng network technology co.ltd of tongcheng network technology co.ltd, it was hosted by Castle Access Inc and Trellian Pty Ltd. While FABULOUS.COM PTY LTD. was its first registrar, now it is moved to Leascend Technology Co. Ltd..

Ow.ly has a decent Google pagerank and bad results in terms of Yandex topical citation index. We found that Ow.ly.com is poorly ‘socialized’ in respect to any social network. According to MyWot and Google safe browsing analytics, Ow.ly.com is quite a safe domain with no visitor reviews.