Taobao.com is tracked by us since April, 2011. Over the time it has been ranked as high as 7 in the world, while most of its traffic comes from China, where it reached as high as 2 position. S.taobao.com receives about 13.07% of its total traffic. It was owned by several entities, from Zhejiang Taobao Network Co. Ltd. to Zhejiang Taobao Network Limited (浙江淘宝网络有限公司), it was hosted by Hangzhou Alibaba Advertising Co.Ltd., China Internet Network Information Center and others. While BEIJING INNOVATIVE LINKAGE TECHNOLOGY LTD. DBA DNS.COM.CN was its first registrar, now it is moved to Alibaba Cloud Computing (Beijing) Co. Ltd..

S.taobao has a decent Google pagerank and bad results in terms of Yandex topical citation index. We found that S.taobao.com is poorly ‘socialized’ in respect to any social network. According to MyWot and Google safe browsing analytics, S.taobao.com is a fully trustworthy domain with mostly positive visitor reviews.