Sad.ru is tracked by us since April, 2011. Over the time it has been ranked as high as 265 199 in the world, while most of its traffic comes from Russian Federation, where it reached as high as 14 171 position. It was owned by several entities, from LLC "Hit Season Service" to LTD 'Hit Sizen Grupp', it was hosted by Internet-Pro Ltd (NetAngels.RU), Shared hosting block 8 and others. While RUCENTER-REG-RIPN was its first registrar, now it is moved to RU-CENTER-RU.

Sad has a decent Google pagerank and bad results in terms of Yandex topical citation index. We found that Sad.ru is poorly ‘socialized’ in respect to any social network. According to MyWot and Google safe browsing analytics, Sad.ru is quite a safe domain with no visitor reviews.