Zhizn.ru is tracked by us since April, 2011. Over the time it has been ranked as high as 1 039 799 in the world, while most of its traffic comes from Russian Federation, where it reached as high as 67 118 position. It was owned by several entities, from OAO "News media" to AO "News media", it was hosted by OOO Hosterov, LLC NGENIX and others. While RUCENTER-REG-RIPN was its first registrar, now it is moved to REGRU-RU.

Zhizn has a decent Google pagerank and bad results in terms of Yandex topical citation index. We found that Zhizn.ru is poorly ‘socialized’ in respect to any social network. According to MyWot and Google safe browsing analytics, Zhizn.ru is quite a safe domain with mostly negative visitor reviews.